Resume

Abhishek Patel

Marketing Manager

Profile Summary

Experienced Digital Marketing Manager with extensive experience building, maintaining, and running successful digital marketing campaigns. Bringing forth broad marketing knowledge, coupled with focused campaign experience. Experienced in leading teams of marketing professionals to meet and exceed digital marketing goals.

Professional Skill

  • Lead Generation
  • Search Engine Optimization
  • Content Creation
  • Digital Marketing Strategy
  • Relevant Skill

  • Email Marketing
  • WordPress
  • Shopify
  • Webflow
  • Education

    Bachelor of Commerce
    Arni University
    Advance Certification in Digital Marketing
    Digitrend – Digital Marketing Institute

    Work Experience

    Marketing Manager

    « Virtue Analytics »

    June 2023-Present
  • Led cross-functional teams to successfully launch new products and services
  • Developed and implemented a comprehensive marketing strategy that generated a 30% increase in brand awareness
  • Analyzed customer data to identify key trends and inform marketing initiatives
  • Crafted creative and compelling messaging that resonated with customers and drove sales
  • Developed and executed successful email marketing campaigns that increased open rates by 37%
  • Developed an effective search engine optimization (SEO) strategy that improved organic search rankings by 22%
  • Digital Marketing Specialist

    « Virtue Analytics »

    December 2021-June 2023
    At Virtue Analytics, I have had the privilege of spearheading the online marketing initiatives that have propelled our boutique Technology and Analytics consulting firm to new heights.

    Key Achievements and Responsibilities:
  • Strategic Marketing: Developed data-driven strategies that boosted brand awareness, lead generation, and client base growth.
  • Content Creation: Produced persuasive content showcasing expertise in web app development, analytics, and Higher Education solutions.
  • Digital Presence: Leveraged SEO, SEM, and social media for enhanced online visibility and precise audience targeting.
  • Lead Generation: Implemented lead nurturing for substantial growth in qualified leads and conversions.
  • Analytics and Performance: Utilized data tools to optimize campaigns, track performance, and make data-driven decisions.
  • Digital Marketing Executive
    « Digitrend »
    May 2021 – December 2023
  • Developed and executed multi-channel digital marketing campaigns, resulting in a significant increasein online visibility and lead generation.
  • Managed and optimized SEO, SEM, and paid advertising strategies, driving improved website traffic and conversion rates.
  • Created and curated engaging content for social media platforms, fostering a growing and engaged online community.
  • Utilized data analytics tools to track and analyze campaign performance, making data-driven decisions to enhance ROI.
  • Collaborated with cross-functional teams to ensure marketing efforts aligned with business goals and objectives.
  • Stayed updated on the latest digital marketing trends and industry best practices to drive innovative marketing strategies.
  • Produced regular reports and provided insights to stakeholders, contributing to informed decision-making and strategy refinement.
  • RF Manager
    May 2017 – December 2018
    « MAKSAT Technologies »
  • Led the planning, deployment, and optimization of radio frequency networks, ensuring seamless communication and coverage.
  • Managed a team of RF engineers, overseeing their performance and fostering a collaborative work environment.
  • Conducted RF site surveys, analyzed data, and implemented improvements to enhance network performance and reliability.
  • Collaborated with cross-functional teams to address technical challenges and align RF strategies with business goals.
  • Maintained up-to-date knowledge of RF technology advancements and industry best practices to drive continuous improvement.
  • RF Engineer
    « MAKSAT Technologies »
    June 2015 – May 2017
  • Designed and optimized RF systems, ensuring reliable wireless communication networks for clients.
  • Conducted extensive RF analysis and spectrum planning to minimize interference and enhance network performance.
  • Collaborated with cross-functional teams to resolve technical challenges and ensure project success.
  • Performed regular RF testing and troubleshooting, maintaining network reliability and quality.
  • Stayed updated on industry standards and emerging RF technologies to drive continuous improvement.
  • Certifications
  • Google Ads Display Certification
  • Semrush SEO Toolkit Exam
  • Google Ads Search Certification
  • Keyword Research Exam
  • Competitive Analysis and Keyword Research Test
  • SEO Fundamentals Exam
  • Skills
  • Digital Marketing
  • Google Ads
  • WordPress
  • Lead Generation
  • SEO
  • PPC
  • Email Marketing
  • Interests
  • Reading Blogs
  • Music
  • Social Media
  • Travelling
  • Binge Watching Shows/Movies